Wing Daddies to expand as virtual brand through Bone Daddies sites


On Monday 29 March, Wing Daddies - the new chicken wing-centric virtual brand from the team behind Bone Daddies - will expand its portfolio to 12 sites across London.

Following a successful trial in Kentish Town, which launched on 1March, Wing Daddies will now be available as a virtual brand at all Bone Daddies locations.

For delivery and click and collect: Bermondsey, Bond Street, Old Street, Putney, Richmond, Soho and Victoria, and from Battersea, Canary Wharf, Kentish Town, Streatham, Seven Sisters, Chiswick for delivery only.

Of the expansion, Steve Hill, Operations Director for the Bone Daddies Group, said,
“We have big ambitions for Wing Daddies and we’re very excited to have this pop-up brand expanding operations across our full suite of current Bone Daddies sites for delivery.

'The first test of the brand in Kentish Town has been a real success and the wings themselves are flying. The feedback from our guests on the product has been phenomenal.

'Our Korean Wings have been a cult classic in Bone Daddies for years, so creating a menu in ode to them and introducing a complementary brand has added value across the board. Watch this space – a more permanent space, be it truck or shop, is around the corner.”