The Pepper Collective appoints strategic communications consultancy


The Pepper Collective has appointed Hudson Sandler LLP to spearhead its corporate communications strategy.

Founded in 2019 and led by former Nando’s Director and Benugo CEO Handley Amos and Andrew Fishwick (pictured), serial hospitality and leisure CEO, The Pepper Collective works with like-minded people, businesses and enterprises to create new customer experiences that challenge the market, delight consumers and celebrate the very best talent.

Unlike many traditional hospitality and leisure groups, The Pepper Collective not only provides its partners with investment opportunities and financial backing, but crucially an expansive range of core expertise to realise each project to its full potential including brand and concept development, location sourcing and food and beverage strategy.

Pepper’s current projects include Pillar, a fully integrated wellness concept led by renowned performance coach and international wellness expert Harry Jameson and new restaurant concepts from chefs such as José Pizarro, Gizzi Erskine, Tom Brown, Alyn Williams and Jasmine Hemsley.

Andrew Fishwick, Group CEO of The Pepper Collective, commented, “With over 100 years combined experience in bringing concepts and large-scale roll outs to life, Pepper’s unrivalled network of chefs, operators, designers and property experts have ambitious plans to reinvent hospitality in the UK by creating innovative and unique concepts and partnering with the very best talent around.

'We are delighted to be working with Hudson Sandler, who have strong understanding of the leisure industry, to help us tell our story and build our reputation amongst stakeholders.”

Alex Brennan, Partner at Hudson Sandler, commented, “We’re thrilled to be working with The Pepper Collective. The company is injecting creativity, innovation and positivity into the wellness, dining and hospitality industries during an incredibly challenging time.

'We are looking forward to working with the team as well as its fantastic concepts and supporting the business through its next exciting phase of development.”