Gizzi Erskin & Rose Ferguson launch pop-up at Dirty Burger Shoreditch


Chef and award-winning food writer, Gizzi Erskine, and model turned nutritionist, Rose Ferguson, have today launched a new F!lth pop-up within Dirty Burger in the Tea Building, Shoreditch.

Offering pant-based fast food without the junk, the brand's three-month residency builds upon the success of its debut at Tate Modern in 2017, and appearances since at Street Feast for National Burger Day 2018.

With real science applied to recipe development, the F!lth burger is packed with protein, rammed with nutrients and fibre, and effortlessly adds up to over 3 of your 10 a day. It may look like the dirtiest of junk food, and even taste like it, but it’s made in the healthiest way possible and 100% plant based. The patty is made up of a high level of protein (more than a conventional burger) and all produce has been sustainably sourced.

The signature F!lth Burger is made from black beans, black quinoa, GMO soy mince and a special blend of umami paste, comes sandwiched in between a beetroot and sesame bun, and is served with crispy fried onions, beetroot ketchup, roasted garlic aioli, romaine lettuce and cucumber pickles.

There is also the Seoul Burger, which sees the patty served in between a carrot and turmeric bun, with kimchi, pear bulgogi sauce, gochujang aioli, shredded lettuce, pickles and crispy fried onions. Sides run from sweet potato fries served with house addictive seaweed miso dust, through to salads, such as kale, broccoli, lemon, almond and cashew umami.

The same ‘even when it’s bad, it’s good’ philosophy extends to the drinks selection at F!lth with all thick shakes resolutely plant based. Using Booja Booja ice cream, the menu features the likes of a Salted Chocolate Cacao Nib Thick Shake; as well as a creamy Strawberry Thick Shake. F!lth will also offer UGLY drinks, who’s zero sugar, zero sweetener, zero calories and absolutely nothing artificial attitude, is in keeping with the brand. All four flavours will be available.

The third original founder of F!lth is entrepreneur and businessman Dougal Brech who oversees finance and logistics. He brings his twenty-one year career in investment banking to the brand and is instrumental to all expansion plans. Thoughts quickly turned to a collaboration and from here F!lth was brought to life.

Originally named Pure Filth, when it came to life at the Tate Modern in November 2016, Erskine and Ferguson have since rebranded to F!lth.

Dirty Burger's parent joint venture, Soho House & Co/Quentin Restaurants, is an essential part of the F!lth story as the F!lth signature patty is to be introduced to all seven London sites in the next three months.